Stylique

Project Type

Product Design

Date

May 2024 (In Progress)

Contribution

UI/UX Designer

Agency

Personal Project

Your AI-powered fashion assistant for perfect outfits every day, tailored to your style and mood.

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PROJECT OVERVIEW

Challenge

Design an intuitive fashion app that simplifies outfit selection by integrating AI recommendations based on weather conditions, user preferences, and occasion-specific needs.

Solution

Stylique combines AI-driven outfit suggestions with social sharing capabilities to create a seamless and personalized fashion experience.

Target Audience

Designed for people who want to effortlessly look their best without spending hours staring at their closet.

DISCOVER

Understanding User Needs

To create an effective fashion assistant, I sought insights from my Instagram followers. By leveraging Instagram Stories, I engaged my audience with polls and questions to uncover their key pain points and desires related to outfit selection.

Key Takeaways:

- Users struggle with coordinating outfits that match the weather and their planned activities.

- Personalization is highly valued; users want recommendations that reflect their individual style.

- Social validation plays a role in fashion choices; users appreciate feedback from friends and influencers.

IDEATE

Creating a User-Centric Design

I began with rough sketches and wireframes to explore different layouts and interactions. The focus was on creating a seamless flow from receiving outfit suggestions to sharing the final look.

Steps Taken:

- Developed wireframes to outline the user journey.

- Created low-fidelity prototypes in Figma.

- Conducted usability tests to gather feedback and refine the design.

REFINE

Enhancing the User Experience

Based on feedback from usability tests, I iterated on the design to improve the overall user experience. This included refining the visual aesthetics and ensuring the interface was both functional and delightful to use.

Final Steps:

- Implemented a polished visual identity inspired by contemporary fashion trends.

- Conducted a final round of usability tests to ensure the design met user expectations.

SOLUTION

The Ultimate Fashion Assistant

Stylique offers a personalized and effortless way to look your best every day. With AI-driven recommendations and social sharing features, it transforms the way users approach their wardrobe.

Key Features:

- AI personalized outfit suggestions based on weather, preferences, and occasions.

- Easily share outfits with friends and get feedback.

- Customizable profiles to ensure recommendations fit individual styles.

- Stay updated with the latest fashion trends and inspiration from influencers.

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